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7 key attributes for Reopening Technology

September 23, 2020.   Tools for capacity monitoring and understanding visitor behaviour, and the associated ROI, are now at the forefront of marketing and operations professionals around the globe. Whether it’s in retail environments, stadiums, exhibition venues or public spaces, the best minds in the industry are hard at work understanding new requirements for monitoring…

Analytics

Reopening Analytics Tech

July 17, 2020.   As venues have cautiously started to reopen, so have longer term strategic planning conversations, RFIs and briefs for brand activities.  Leading into the weekend, here’s a brief snapshot of what we’re seeing and hearing.   With many conferences with physical attendance pushing to 2021, AI-Everything in Dubai is one we’re excited…

Analytics

Meshh Releases New Capacity Monitoring Tech

September 17, 2020.   NASCAR Ran Successful Trials of the Feature in the Concourses at Daytona International Speedway Races and will Continue Throughout the Season   NEW YORK — Meshh, the leading global behavioral technology company that helps brands and properties like Michelin, Verizon, US Open, Live Nation and Diageo measure visitor engagement and interaction…

Research

Contactless, no-touch Tech

June 15, 2020.   Contactless Technology & The Future Of Live Event Experiences As we begin to dust off the cobwebs and get back to some sense of normalcy, contactless technologies are at the top of everyone’s mind. There are new technologies being released each week, as well as a few older ones that are…

Research

Contactless Surveys

May 21, 2020.   To say that we’re living in “uncertain” times is an understatement when it comes to the experiential marketing industry. COVID-19 has brought our industry to a grinding halt over the last few months. No more pop-ups, no more festivals, no more races…the “experience” has been taken out of “experiential.”   While…

Analytics

social distancing tools

May 15, 2020   Event Safety Alliance Releases Reopening Guide The ESA has released updated best practices for getting events back up and running safely and efficiently. We’re all eagerly awaiting the day when we can get back to designing, producing and delivering experiences to consumers– this week there’s a bit of good news on…

Press

Meet Garth Hill, Account Director

May 8, 2020   We’re thrilled to introduce Garth Hill to our North American office in his role as Account Director. He brings a wealth of experience across digital and location data insights in the live event space. As a South Carolina native, we know he’ll bring some southern warmth, charm and hospitality to our…

Analytics

5 Experiential Measurement Tips for Brands

April 17, 2019.   As we fast approach a digital-first world, it comes as no surprise that the majority of people are walking around with connectivity in their pocket. Despite this, brands often rely on antiquated, manual methods for measuring visitor footfall, including clickers and anecdotal evidence. Fortunately, innovative technology – such as Meshh’s Spatial…