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Measuring Event Marketing ROI – the “Fine Line” for Future Success

Earlier this month, Meshh CEO Caroline McGuckian had this kicker of a quote in a Limelight Platform original article about measuring event marketing; “There is a perfectly good business in being second …. because they’ll have learned from the first people’s mistakes. They’ll be much more commercial, much more sensible, much more efficient, much more…

Press

Meshh announces channel partnership with Relo Metrics

Brands and rights holders using the AI-powered sponsorship analytics platform Relo Metrics ,can now correlate in-market sales with in-venue sponsorship evaluation of activations. LONDON, Aug. 25, 2021- Relo Metrics, the AI-powered sponsorship analytics platform formerly known as GumGum Sports, today announces an exclusive partnership with spatial intelligence company Meshh, allowing it to tap rich behavioral data on how audiences…

Press

Meet Sam Fisher, Account Manager

July 29, 2021. Another new starter at Meshh this month, we asked Sam Fisher a few questions so you can get to know him better – we’re so pleased to have him on board…

Press

Limelight Platform Announces the Acquisition of Meshh

TORONTO, June 15, 2021 — Limelight Platform is excited to expand its offerings in the experiential space with the acquisition of Meshh, the leading SaaS-based spatial analytics technology provider, from CSM Sport and Entertainment Holdings Limited. A powerful complement to Limelight’s active first-party data analysis, Meshh’s spatial intelligence software and GDPR-compliant sensor technology provides the opportunity to…

Press

Meet Mark Jenkins, Developer

June 4, 2021. We’re excited to announce the hire of our new developer Mark Jenkins. Mark brings with him over 13 years’ experience within the media industry; he’ll play an integral role in supporting our Technical Director as we move into our next stages of development. We couldn’t be happier to have him join the team!

Partnerships

Advertising Week Infographics

  September 29, 2020.   It’s almost a year on from when Meshh were at Advertising Week New York measuring visitor behaviours, we wanted to share this infographic revealing some of the key insights we captured during the partnership last year.   Meshh deployed analytics sensors across the flagship Advertising Week event at the AMC…

Partnerships

Event Production Show 2021

March 25, 2021.   We’re excited to announce that we’re going to be at the Event Production Show on 26-27 May 2021 at Farnborough International – our first real-life event in over a year!   On Wednesday 26th May, our CEO Caroline McGuckian, will be taking the stage with Matt Roberts, Formula 1 Global Research…

Analytics

IFF 2020

September 8, 2020.   We were thrilled to take part in IFF this year as an Official Content Partner. Across the two days of the Wednesday and Thursday event, we had an opportunity to hear directly from music industry leaders about the impact that COVID-19 has had and the plan to bring events back online.…