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Press

ETL 2022

We are thrilled to announce that our CEO, Caroline Mcguckian will be one of the panellists for an Event Tech Live virtual session alongside Greg Morris, Research Director at Nielsen Sports & Entertainment and Jake Pryszlak, Insight Manager at SailGP where they will be discussing the subject of โ€œEmbrace the new norm for data - ignore it at your peril!โ€
November 11, 2022
We are thrilled to announce that our CEO, Caroline Mcguckian will be one of the panellists for an Event Tech Live virtual session alongside Greg Morris, Research Director at Nielsen Sports & Entertainment and Jake Pryszlak, Insight Manager at SailGP where they will be discussing the subject of โ€œEmbrace the new norm for data - ignore it at your peril!โ€ Do you know who you are taking home? Or to the doctors, restaurant, shopping, concert or anywhere else! There is increasing media coverage revealing that many apps are recording data surreptitiously and that data is being sold to third parties; hereโ€™s a quote from the New York Times: โ€œYour Apps Know Where You Were Last Night, and Theyโ€™re Not Keeping It Secret. Dozens of companies use smartphone locations to help advertisers and even hedge funds. They say itโ€™s anonymous, but the data shows how personal it is.โ€ (source:https://www.nytimes.com/interactive/2018/12/10/business/location-data-privacy-apps.html) Itโ€™s likely to be an interesting discussion; join them online on 15th November: 1300hrs https://eventtechlive.com/agenda/

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