Meet Rob Hoffman, Experiential Projects Manager North America

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Meet Rob Hoffman, Experiential Projects Manager North America

We’re lucky to have Rob Hoffman onboard as our new Experiential Projects Manager, based over in NYC. Welcome...

December 10, 2019

We're lucky to have Rob Hoffman onboard as our new Experiential Projects Manager, based over in NYC.

Welcome to the team Rob!

What's the coolest thing you're working on right now?

The work we're doing for Tischman Speyer at Rockefeller Center has been an amazing project to jump into straight away. Being able to spend so much time at such an iconic NYC landmark with all its history and grandeur has been an absolute privilege. Its helped underscore for me the potential of our technology and the opportunity we can offer our clients to help people find all the magic there is to see at their events!

What excites you most about working at Meshh?

I've always loved working in live events, watching how people experience new things and create memories that they can take with them forever. Working with Meshh, I'm excited to take that a step further by gaining insight into how these experiences really resonate with people, and sharing that with our clients to give them new perspective they can use to improve their business!

What’s the last book you read?

I'm in the middle of a classic text called "Extraordinary Popular Delusions and the Madness of Crowds" by Charles Mackay, which details everything from the history of alchemy and the pursuit of the Philosopher's Stone, to Tulipmania, the origins of paper money, the Crusades, the rise and fall of great cities, and a host of topics that shed light on the fallacies humanity has wanted to believe throughout time, as well as their consequences. One passage that resonates particularly strongly with me reads: "Men, it has been well said, think in herds; it will be seen that they go mad in herds, while they only recover their senses slowly, and one by one." Its a page by page reminder that truth is nearly always stranger than fiction!

Where’s your favorite place in the world?

Sitges in Catalonia! It's a town where the sun always seems to shine and nearly everything is 4 blocks away from a picture perfect beach. That beach is where I made the very first memory I have in my life, looking north towards the church which defines that stretch of coastline. It always has an incredibly vibrant energy, but is relaxing just the same. My Grandmother, Uncle, and their cat Orso still live there and I take every opportunity possible to go visit!