We help retailers understand how shoppers interact with their stores and the shopping centres they’re located in.
By studying shoppers in more detail, you’ll be able to:
- Trace visitor journeys from entrance to checkout and measure the impact of visual merchandising – how often do people purchase items after visiting the changing room?
- Capture the direction and movement of external foot traffic – how many shopping centre visitors end up coming into your store rather than walking on by, and at what times? Does new window creative drive greater footfall in store?
- Identify the most popular zones or product spaces within your store – are people attracted to promotions and concessions?
- Work out which pitches and store locations offer the most value to their tenants – where are the hotspots in your mall?
Want to know more about what Meshh can do to help you enhance your retail environment? Get in touch